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Philippe Mora                                   Experienced. Rigorous. Global.

Global Business Development and Strategic Marketing Executive

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A senior executive with broad and unique combinations of experience in development and execution of strategic marketing plans for high technology consumer products. Expert at growing opportunities, opening markets and developing new business globally. Skilled at funding events such as IPOs and mergers/acquisitions, company valuation, technology surveillance and acquisition. Initiated successful go to market strategies, deal generation, and customer relations management with Global 1000, and Fortune 50, and customers in mobile cellular and consumer electronics marketplaces.

  • Consumer electronics, Mobile and Media industries and ecosystems expert 
  • 10+ years of strategic marketing, finance and business development experience for high technology products
  • Defined, created and executed strategic marketing plan for the next generation device in the networked audio entertainment market
  • Drove expansion into North America with strategic engagements at Apple, Google and Microsoft 
  • Drove global expansion from South East Asia to Latin America, to Africa, to India, and finally Europe and Russia . From zero to $200m in sales globally in 24 months, with Latin America currently 40% of sales
  • Created a global network of 300+ cell phone distributors, vendors, OEMs, ODMs in the mobile phone supply chain. BRIC countries expert.
  • Assessed and evaluated marketing opportunities, target markets, and recruited and managed a global team of business development talent in Brazil, Mexico, Europe, China, South Africa and India
  • Managed and oversaw key distributor and carrier accounts such as Orange, Vodafone, T-Mobile in Europe, Brightstar Latin America, Zonda Mexico, Telcel, Claro, Telefonica Vivo in Latin America, Tata DoCoMo and Teleservices in India; China Telecom, China Unicom; MTS and Megafon in Russia
  • MBA Santa Clara University; MS EE Stanford University and ESIEE Paris, France (joint degree)

Copyright (c) 2004-2012 Philippe Mora